Ground Truth in the Digital Age: Using Location-Based Analytics to Safeguard Communities

Are we entering a new phase where location-based interventions, grounded in both historical and real-time data, can truly protect our communities? With the rise of advanced analytics tools, we now have the ability to act quickly and effectively. By using historical hotspot data to inform where issues have previously occurred and creating dynamic hotspots based on real-time information—like sudden spikes in social media activity in a specific area or unexpected traffic congestion—we can anticipate and address risks before they escalate.

The groundwork for this proactive approach is already being laid. The UK Government’s recent £66m plan to tackle anti-social behaviour nationwide highlights the power of timely, data-driven action to address issues that could lead to bigger safety concerns.

Additionally, the VRU (Violence Reduction Unit) funding aimed at reducing serious violence plays a key role in this strategy. This funding empowers areas most affected by violent crime to use real-time intelligence and location-based data to guide their efforts. By surfacing both historical data to inform hotspots and creating dynamic hotspots that can be quickly synthesised and communicated, we may be on the verge of a significant step-change in crime prevention. This approach not only informs police actions but can help other agencies “design out crime” more effectively, allowing them to act strategically and respond to immediate risks—like those seen during the summer unrest—with greater precision.

Policing investment can deliver enhanced provision by local authorities now, utilising existing investment. At a time when cash strapped councils want to deliver more with limited budgets, joined up thinking must be part of the answer.

These are important discussions happening right now. If you’re reading this from a Police force or a public body and want to learn more about how these insights can enhance your community safety efforts, please reach out. Let’s work together to create safer, more resilient communities.